The latest voice of the central bank! It is related to real estate, rectification of platform enterprises, RMB exchange rate …

  BEIJING, Jan. 13 (Zhongxin Finance Shao Wanyun) On the 13th, the State Council Office held a press conference on financial statistics in 2022, and the relevant person in charge of the central bank responded to issues such as real estate, rectification of platform enterprises, RMB exchange rate, inflation and digital RMB.

  Introduce structural tools to focus on supporting the smooth operation of the real estate market.

  Zou Lan, director of the Monetary Policy Department of the People’s Bank of China, said at the meeting that we are studying and launching several other structural tools recently, which mainly focus on supporting the smooth operation of the real estate market, including the Baojiaolou loan support plan, the housing lease loan support plan and the private enterprise bond financing support tool, etc., and we will make some detailed disclosure and release after the introduction.

  In addition, at the end of September last year, the People’s Bank of China and China Banking and Insurance Regulatory Commission issued a notice, clarifying that eligible city governments can decide to relax the lower limit of the interest rate of the newly issued first home loan in stages in the fourth quarter. Zou Lan introduced that the interest rate of new personal housing loans in December was 4.26% nationwide, which was the lowest level in history since statistics were available in 2008.

  Zou Lan also said that in view of some adjustments in the real estate market, the People’s Bank of China, together with relevant departments, made efforts from both supply and demand in accordance with the deployment of the CPC Central Committee and the State Council to promote the smooth operation of the real estate market. With the effects of relevant policies gradually emerging, the financing environment of the real estate industry, especially high-quality housing enterprises, has improved significantly in recent days. From the data, from September to November last year, real estate development loans increased by more than 170 billion yuan, an increase of more than 200 billion yuan year-on-year. In the fourth quarter of last year, domestic real estate corporate bonds issued more than 120 billion yuan, a year-on-year increase of 22%.

  In terms of risk prevention, the relevant departments drafted the Action Plan for Improving the Balance Sheet Plan of Quality Housing Enterprises. The action plan focuses on high-quality real estate enterprises that focus on their main business, operate in compliance, have good qualifications and have certain systemic importance, and focuses on promoting 21 tasks in four aspects: "asset activation", "debt continuation", "equity supplement" and "expected promotion", comprehensively implementing policies to improve the cash flow of high-quality real estate enterprises and guide the balance sheets of high-quality real estate enterprises to return to a safe range. The plan sets the conditions for high-quality housing enterprises, and there is no specific list, which is independently grasped by financial institutions.

  The rectification of 14 large-scale platform enterprises such as Ant Group has been basically completed.

  Ma Jianyang, head of the Financial Markets Department of the People’s Bank of China, said that since November 2020, the financial management department has guided and urged 14 large-scale platform enterprises such as Ant Group to carry out solid rectification in view of the outstanding problems in the past financial business, such as unlicensed operation, regulatory arbitrage, disorderly expansion and infringement on consumers’ rights and interests. At present, most problems have been basically rectified, large-scale platform enterprises operate in compliance and compete fairly, consumer protection awareness has been significantly enhanced, and financial business has been continuously standardized.

  At the same time, the financial management department has issued a series of targeted institutional documents in the fields of third-party payment, personal credit investigation, Internet deposit, insurance, securities, funds, etc., and the regulatory framework for the normalization of financial business of platform enterprises has been initially formed, laying a good institutional foundation for the subsequent normalization supervision.

  Ma Yuyang said that in the next step, the financial management department will conscientiously implement the spirit of the 20th National Congress of the Communist Party of China and the Central Economic Work Conference, adhere to the "two unwavering", pay equal attention to development and standardization, and support the healthy development of the platform economy.

  First, continue to push relevant platform enterprises to speed up the rectification of the remaining few problems, and complete the rectification work from the beginning to the end. The second is to improve the level of normalized supervision, further improve the regulatory system and mechanism, strengthen the construction of regulatory scientific and technological strength, support platform enterprises to operate in compliance, develop financial business prudently, and have zero tolerance for illegal financial activities. The third is to study and formulate financial support measures to promote the healthy development of platform economy, support platform enterprises to improve their scientific and technological innovation ability and service quality and efficiency, consolidate and enhance their international competitiveness, and show their talents in leading development, creating jobs and international competition.

  It is predicted that China’s inflation level will remain moderate in 2023.

  Zou Lan said that from a global perspective, last year experienced a wave of high inflation that had never happened in decades. In sharp contrast, China maintained the basic stability of the price level, which was not easy. In the past five years and ten years, the average annual increase of consumer prices in China has remained at around 2%. This fully proves the superiority of China’s socialist system and the effectiveness of macro-control.

  Zou Lan mentioned that in 2023, China’s inflation level is expected to remain moderate overall, but we should also pay attention to the potential possibility of inflation rebound.

  On the one hand, China’s overall supply is abundant, demand is still recovering, and there was no excess currency in the past, so inflation is expected to remain stable. At present, China’s economy is still in the process of recovery and development, the industrial chain and supply chain are running smoothly, the lack of effective demand is still the main contradiction, and the output gap is still negative. In the short term, inflationary pressure is generally controllable. In the medium and long term, China is one of the major producers in the world, with a generally balanced economic supply and demand, stable monetary policy and stable inflation expectations of residents, which has favorable conditions for maintaining a basically stable price level.

  On the other hand, the uncertainty of price trend still exists, so we should not take the inflation situation lightly, and pay close attention to the potential of its future warming. Domestically, China’s M2 growth rate has been in a relatively high position for some time, which does not rule out that the impact on prices is lagging behind. With the optimization of epidemic prevention and control measures, residents’ consumption kinetic energy will be gradually released, and the total demand tends to heat up, which may also be accompanied by some upward pressure of inflation. From an international perspective, geopolitical conflicts still disturb the global energy supply, and inflation in developed economies is still at a high level, so imported pressures also need to be vigilant.

  In the next stage, the People’s Bank of China will adhere to the general tone of striving for progress while maintaining stability, organically combine the implementation of the strategy of expanding domestic demand with the deepening of structural reform on the supply side, give prominence to the work of stabilizing growth, employment and prices, maintain a prudent monetary policy with precision and strength, give consideration to short-term and long-term, economic growth and price stability, internal equilibrium and external equilibrium, strengthen coordination and cooperation among policies, and promote the effective improvement of quality and reasonable growth of the economy.

  Increase credit support for private small and micro enterprises

  Ma Jianyang mentioned that in recent years, due to the repeated impact of the epidemic and the unstable international situation, China’s economy is facing greater downward pressure, making it more difficult for private enterprises to operate. The People’s Bank of China has continuously improved the financing environment of private small and micro enterprises by innovating structural monetary policy tools, improving credit support policies and broadening diversified financing channels.

  In the next step, the People’s Bank of China will adhere to the problem orientation, focus on social concerns, guide financial institutions to treat all types of ownership enterprises equally, and create a better financial environment for the development and growth of private economy and private enterprises.

  First, further increase credit support for private small and micro enterprises, continue to make good use of structural tools and increase efforts. The second is to further expand the scale of private enterprise bond financing. The third is to further improve the financial service level of private small and micro enterprises. The fourth is to further promote the standardized and healthy development of platform enterprises.

  Keep the RMB exchange rate basically stable at a reasonable and balanced level.

  Since 2022, major developed economies such as the United States, the euro zone and the United Kingdom have substantially tightened monetary policy and raised interest rates, which has had a tightening effect on the global financial system, and cross-border funds in emerging market economies are facing outflow pressure.

  Xuan Changneng, deputy governor of the People’s Bank of China, said that the market has certain expectations for the Fed to raise interest rates in 2023. The autonomy and stability of China’s financial system are enhanced, and the expected stability of RMB exchange rate is helpful to buffer and cope with external risks, especially the spillover effect brought by interest rate hikes in developed economies. Generally speaking, the adjustment of monetary policy in developed economies has limited impact on China, and may have greater impact on other smaller emerging market economies.

  With regard to the RMB exchange rate situation, since mid-November, 2022, with the effectiveness of domestic policies and measures to stabilize the economy, measures to optimize epidemic prevention and control and financial support for real estate policies have been introduced one after another, and the market expects that the Federal Reserve will slow down the pace of raising interest rates, the US dollar index has dropped to a high level, and the RMB exchange rate against the US dollar has gradually turned to an appreciation trend. On December 5, the spot exchange rate rose back to within 7.0.

  Xuan Changneng said that the current and future trend of RMB exchange rate will be affected by multiple factors such as domestic and international economic and financial situation, balance of payments, market risk preference, etc., and short-term uncertainty is inevitable. Generally speaking, there is a solid foundation for maintaining basic stability.

  Recently, China’s economy has generally continued to recover, and the epidemic prevention and control has been dynamically optimized. In the context of high global inflation, we have maintained the basic stability of prices. Considering the decline in the economic prosperity index of major economies, the growth rate of China’s trade surplus may have slowed down. Under the comprehensive action of various forces, China’s RMB exchange rate will generally maintain a stable operation. After years of financial reform and opening up, the depth and breadth of China’s foreign exchange market have been greatly improved, the flexibility of RMB exchange rate has been enhanced, market expectations have been stable, cross-border capital flows have been orderly, and international payments have been independently balanced. The RMB exchange rate will continue to remain basically stable at a reasonable and balanced level.

  Digital RMB into M0

  From December, 2022, financial statistics will include digital RMB data in M0 (currency in circulation) statistics.

  In this regard, Xuan Changneng said that the digital RMB is the legal tender in digital form issued by the People’s Bank of China, and like the physical RMB, it is essentially a monetary component. From the point of view of statistics and management, it is necessary to make statistics, combined analysis and overall management of the two.

  Xuan Changneng further stated that in recent years, with the gradual deepening of the digital renminbi pilot, the application scenarios of digital renminbi have steadily expanded, the transaction amount and stock have also increased, and the relevant management and statistical systems have been continuously improved. Incorporating digital RMB into M0 statistics can more accurately reflect the overall size of currency in circulation. By the end of 2022, the stock of digital RMB in circulation was 13.61 billion yuan, and the year-on-year growth rate of M0 was 15.3% after it was included. (End)

Behind the popularity of Youku’s "Female Psychologist": Building consensus is the length of long videos.

Author | Gu Han

Editor | Li Chunhui

 

Driven by phenomenal explosions, the change of market popularity, and the high pressure and high risk in real life, today’s audience is more and more interested in realistic themes. Numerous puzzles and anxieties need to be pinned on them, and correspondingly, the upstream of the industry has also improved the supply of realistic themes.

 

However, rushing to the top often means that mud and sand are coming down and gold is sought in the sand. The "heat anxiety" in new media communication has invaded the creation of long content in the opposite direction. In a new batch of realistic dramas, there are not a few "topic cancers" that mechanically accumulate social hotspots and gain heat by stimulating the audience’s emotions and provoking netizens to quarrel.

 

Can the realistic theme only be rolled in the direction of "10w+ public document"? The new drama "Female Psychologist", which started on November 23, seems to provide another answer with the positioning of "urban warm-hearted healing drama"

 

 

Ten feet of red dust make people sick.But besides the catharsis of dog’s blood and the imaginative reconciliation in He Shuang’s plays, perhaps it can really cure diseases.It is good not to give up treatment too early for realistic drama and mental illness.

 

Revitalize the classic IP and fill the vacancy of the theme

 

"Female Psychologist" is produced by Yulele and Youku, with Guo Feng and Xiaoxi Gao as the chief producers, directed by Sam Quah and starring Andy, Jing Bo Ran, Wang Jia and Joyce. It tells the story of Daniel Horton, a psychological counselor, who helps "visitors" solve their psychological problems, and heals others at the same time.

 

The novel of the same name was written in 2007. The author Bi Shumin is not only a famous contemporary writer, but also has the professional qualification and clinical experience of psychological counseling. The book brings together various cases.

 

Team Guo Feng has been interested in this IP for a long time.First, the theme of psychological counseling is still blank in China.Second, the whole society has been paying more attention to mental health. Thirdly, as mentioned above, the dual identity of the author is really rare, and the literariness and professionalism of the novel are guaranteed.

 

In Bi Shumin’s memory, what impressed her most about this young team was their keen interest and in-depth understanding of psychological topics.

 

When she first came up with the idea of combining psychology to create novels, Bi Shumin deliberately avoided the more popular and dramatic criminal psychology and abnormal psychology, and chose to write about the psychology of ordinary people, hoping to arouse people’s attention to their own mental health, which is where she most hopes to reach a consensus with the producers.

 

It has been fourteen years since the creation of novels, and great changes have taken place in social reality and media environment. In Bi Shumin’s view, the good thing is that the popularity of mental health has increased, people can face up to mental illness and are willing to turn to professional treatment. But on the other hand, new psychological problems are also emerging.

 

For example, inferiority complex has become a common problem among young people. "Appearance anxiety, height anxiety, contempt for career chain … squeezed by many existing concepts, I feel that I am not perfect."

 

Another example is division. “Instead of unswervingly adhering to a principle, today’s principle and tomorrow’s principle fluctuate back and forth, causing huge consumption of psychological energy.People may become cynical, depressed or at a loss. "Bi Shumin to hard candy gentleman to mingle.

 

 

Therefore, it is not too late to adapt this novel in 2021, even at that time. "If you have mental illness, you can also be inspired by watching similar cases being cured on TV. This is the significance that psychological drama is different from any other drama series, and our warm healing attribute is very strong. " Guo Feng said.

 

In the play, the four-person leading group runs through, and their coexistence and their respective reconciliation growth mainly emphasize family, friendship and love. "Through the interweaving of these emotions, we remind everyone to look back and see if these three emotions in their lives have been fully protected."

Warm Tips from The Female Psychologist

 

There are more than ten cases in the form of unit drama, which cover a wide range, involving multiple characters, multiple scenes and diverse professional therapies. "And all our cases have solutions, whether from psychologists, radio anchors or other angles.None of them create anxiety, just tearing the wound instead of sewing it.. "Guo Feng said.

 

Open a professional drama with suspense

 

In fact, before this cooperation, the copyright of Female Psychologist had been sold for two rounds. Every time it failed to be filmed successfully, the copyright regret returned to the author.

 

The difficulty of its development can be imagined: to make this work in the 00′ s keep up with the times, to make the psychological consultation based on dialogue look good and not boring, and to balance drama and professionalism, which is a classic problem that any work with a career as its selling point has to face.

 

Guo Feng told Hard Sugar Jun that the way they adapted the novel was to absorb the essence, but not to stick to it. "Heal yourself by healing others. People living in this world can’t just ask for others from outside, but also ask for help from inside. These are what Mr. Bi has always emphasized in his novels, and we also hope to put these ideas into the play. "

 

At the same time, on the basis of the author’s consent, they changed the protagonist’s design and the fate of the characters, and combined with visits, research, discussion, study, and inviting a team of consultants to check the script, they re-added, deleted and screened out a number of cases that are more relevant to people’s physical and mental conditions and refined them.

 

For example, at the beginning of the series, it was the suicide crisis of female high school student You Na that made Daniel Horton and Qian Kaiyi intersect. In recent years, reports about juvenile delinquency or self-harm frequently appear in social news. In the comment area, we can see the fierce confrontation between old and new ideas, and there are still many people who think that children are too fragile or selfish. It is the duty of literary and artistic works to reflect practical problems and provide a space for discussion and popularization of science.

 

 

Zhu Li, a screenwriter, was exposed to psychological themes for the first time and encountered great challenges in the process. When writing a script, screenwriters often have to substitute various roles to speak and do things. "I am good at’ playing’ a person with emotional problems." Zhu Li teased herself about Hard Sugar Jun, but how to play a psychological counselor was completely at a loss. "I wrote’ Daniel Horton, colon’ on the manuscript, and then I didn’t know what to say. I didn’t know whether she smiled or not in front of the visitors, and what skills she used to communicate."

 

Later, thanks to the support of a team of professional consultants, she changed her strategy:The screenwriter is responsible for the good-looking story, and the consultant is responsible for guiding the professional lines and correcting the bugs in the story."We are constantly pulling, and the real performance of this part cannot be compromised? What part of the story performance can’t be compromised? Finally, I got a state that everyone recognized, which was neither too big bug nor very beautiful. "

 

Although people’s hearts are mysterious and the reality is complicated and heavy, it is not difficult to see that The Female Psychologist is not a work with a heavy tone. Guo Feng, as the chief producer, and Zhu Li, as the screenwriter, both paid attention to the audience experience in their interviews. They hoped that the play would be professional and have social benefits, and also hoped that it would be good-looking and entertaining.

 

This appeal is condensed in Qian Kaiyi, played by Jing Bo Ran. He is the only person in the play who has no mental illness, and he is the warm baby and the little sun in and out of the play. "Now everyone is tired and wants to see negative things. Just open the social news and you can watch it." Zhu Li said frankly, "So when we create, we keep asking ourselves why we write this thing." From beginning to end, their choice is not to "torture the audience", but to "unbuckle" the audience.

 

In addition, the joining of Sam Quah, the director of the film Sheep Without A Shepherd, has also given more choices to the narrative methods of the drama series, making the audio-visual presentation more trendy and changeable.

 

 

Zhu Li revealed that Guo Feng had long suggested that the play must have suspense points, and in her view,Psychological themes have their own suspense factors-visitors may not tell the truth.Instead, they will hide themselves intentionally or unintentionally, so consultants should learn to distinguish. In addition, in the play "The Female Psychologist", the protagonist has a very big mystery, and she will keep seeing her own shadow from the visitors.

 

Guo Feng described the way in which the psychological consultation process was presented in this play as "literary drama and martial arts". "First of all, we created the concepts of white space and black space, allowing psychologists to have a subconscious dialogue with visitors. The second is to reproduce the scene that causes the root causes of psychological problems, so that the audience can work together with the teacher and put themselves in the shoes of the visitors. "

 

 

Guo Feng revealed that the whole drama was shot for five months, and it was done for six months later, hoping to achieve the ultimate presentation and let the audience and the industry feel innovative. "I hope that everyone will not regard it as a pure professional drama, nor as an idol drama. I can only say that it is a very good-looking drama."

 

Consensus is the length of a long video.

 

The realistic theme is rarely matched in depth and breadth, so although it has been rolled for three or four years, there are still explosions. No matter whether it’s "Patrol Inspection Team" with the participation of the Supreme Film and Television Center, this year’s two high-scoring tribute dramas The Awakeing Age and Meritorious Work, or "The Truth" focusing on procuratorial technical work and "Hello, Flame Blue" depicting firefighters’ daily rescue, Youku platform is involved behind it.

 

Not TOP1 mention the first recent drama "The Sea of Stars", which describes the development of China’s foreign trade clothing industry with the background of reform and opening up. During the broadcast period, it ranked first in many hot lists such as Yunhe, Cat’s Eye, Lighthouse and Detavan, and Youku’s hot value was as high as 9998, and it ended with the proud result of the annual TV viewing champion.

 

According to Guo Feng, Youku entered the project "Female Psychologist" very early and showed great interest in this subject. Whether it’s script control, the choice of main creators and actors, or post-release and publicity, Youku has provided great help.

 

In the past, long videos were self-made, and the biggest selling point was the difference with TV series. Nowadays, long videos are actively laying out realistic themes and even main themes.The reason is that with the network video entering the second half, short video and medium video appear, the role played by long video in the media structure and the problems and challenges it faces have changed greatly.

 

After learning from a painful experience, Youku has actively adjusted its development strategy since 2019, giving up traffic thinking, firmly believing that content is king, and put forward "Don’t be extravagant and efficient; Don’t want idols and actors; Don’t flow to value "content concept, and carry out content layout accordingly.

Cat’s Eye is the top 7 in the popularity list of the whole network, and Youku has 5 seats.

 

At this year’s autumn investment promotion meeting, Xie Ying, general manager of Youku Drama Center, said,Driven by the flow-only theory, there have been many contents that create circle opposition in the past. Through more and more extreme timely feedback, it stimulates emotions and tears consensus, which brings anxiety and disharmony to society. However, what long videos are good at is precisely building consensus."Depicting the fate of the characters through long-term immersed stories allows the audience to empathize with the joys and sorrows of the characters and experience the growth of the characters."

 

Therefore, Youku will continue to lay out realistic works. "We attach great importance to the topics of the series and pay attention to whether the core of the story can resonate and empathize."

 

Looking at its film list, Youku has a strong and diverse reserve of realistic themes. The Sea of Stars and the Psychologist have met the audience successively, and the remaining works worthy of attention are:

 

Directed by Zheng Xiaolong and transformed by Zhao Liying, The Story of Xingfu; Directed by Wang Jun, the family ethics drama Xiao Min Jia, with Zhou Xun and Huang Lei as partners; The commercial war drama "Falling Flowers Season" in the era of midday sunshine and the family education theme "In the Name of a Son"; Liu Jiacheng’s Beijing-style children’s drama "Love is Full of Nine Bends", the growth story of traffic stars "Warm Sun in Winter" and the fashion industry drama "Dress Up" produced by Wuyuan Culture.

 

The next realistic explosion may be among them. Who do you think has the best chance of winning?