Imported pork has a strange smell. Is it really because foreign countries kill pigs without bleeding?

The original Wei Yiyi three cooks

Recently, the pork stocks in hand have gone up a lot, but they are both happy and worrying.

Last year, when the price of pork was the highest, I ate a lot of cheap imported pork.

For imported pork, many people in Chinese still have bad feelings.

In addition to the epidemic factors, frozen meat makes people feel stale.

Of course, the most important thing is that many people think that imported pork has a peculiar smell. Some people say it is smelly, while others say it is coquettish.

The reason is that there is a saying that it is caused by killing pigs abroad without bleeding. Is this true?

01

In fact, all the serious pigs in the world are bleeding.

There is a long-standing saying that when pigs are killed abroad, they are electrocuted or suffocated with carbon dioxide, and then they are decomposed and cut without bloodletting, so pork has an odor.

And many of Chinese’s impressions of killing pigs are probably still indigenous methods: forcing pigs into a corner in a pigsty, tying up four hooves on their backs, and the pig butcher sealing his throat with a knife, bleeding all over the sky …

I have to say, both of these statements or impressions have some imaginary elements.

It is not impossible to kill pigs by indigenous methods, but the scene is too bloody and inefficient.

Killing pigs in slaughterhouses in China is actually similar to that in foreign countries. Electric shock or suffocation causes pigs to lose consciousness and then slaughter them.

Moreover, no matter in China or abroad, the slaughtered animals will bleed, so there is no problem of bloodletting.

If you don’t bleed after slaughter, the meat will rot more easily, and blood stasis will form on the surface, which will affect the beauty of the meat.

And what we usually eat, whether it is hot fresh meat or cold and sour meat, is spared blood.

Especially the meat with acid discharge, should be kept at 0℃-4℃ for 12-24 hours after slaughter.

On the one hand, it drained the blood and body fluids, on the other hand, the low temperature also inhibited the growth of bacteria, and the protein in the meat also changed, making the meat more tender.

Imported frozen meat is basically pre-acidified. However, the taste and flavor of frozen meat will indeed decline.

But if you say that smell, it’s really not because you didn’t bleed.

02

What is the real source of pork odor?

The unpleasant taste of pork is actually a kind of smell called Boartant.

The literal meaning is obvious. Some pork is stinky or coquettish, and its main source is boar pork.

Because boars contain high concentrations of androstenone and dung odor.

Androstenone is a male hormone and smells like urine. When boars grow up, the content of androstenone in their bodies will be very high, and even the saliva will smell of androstenone. There is no androstenone in sows, but the content is much lower.

Fecal odor is a substance that smells like poop. Generally speaking, the intestines of mammals contain fecal odor, and pigs are no exception. Pig dung odor is mainly produced in the large intestine, so you should pay attention to it when cooking well.

A part of the fecal odor will be excreted casually, and the other part will be absorbed into the body by the intestine and then decomposed by the liver.

However, there is an ultra-high concentration of steroids in boars, which will prevent the liver from decomposing fecal odor, so the undecomposed fecal odor will gather in boars’ fat and produce an odor.

However, most of the domestic pork we buy does not have this odor. Why do some imported pork have it? Is it unscientific to eat all sows in China?

In fact, both pork farmers and manufacturers want to try their best to remove the odor of boars. After all, no one will like it.

The most traditional way to get rid of the odor of boars is castration, which is also called knocking pigs in many places.

Because androstenone is produced in the testicles of boars when they are sexually mature, the steroid that prevents the decomposition of fecal odor is also a kind of testosterone.

Therefore, it is a common practice in China to castrate boars when they are very young, except for keeping breeding pigs. And sows, except those with piglets, were also slaughtered when they weighed about 100 kilograms.

Well, since castration can completely solve the problem, why don’t foreign countries castrate pigs? Do they like the taste?

In fact, it cannot be generalized whether foreign countries castrate pigs or not, and the situation in each country is different.

Let’s start with why some countries don’t castrate pigs.

No one likes the smell of boars, but there are two main reasons for insisting on not castrating pigs:

First, the issue of animal welfare. Some people think that castration of boars violates ethics and harms animal welfare, so castration is prohibited, and some countries require anesthesia before castration.

In 2010, the European Union requested to stop surgical castration of boars before January 1, 2018, but this goal was not achieved.

The second is the economic benefit. After castration, the feed conversion rate of boars will decrease, which is commonly known as "slow growth", and the fat content will increase, and the meat will become fatter.

Is there any way for castrated pigs to get rid of the smell of boars? Actually, there are.

A vaccine was launched around 2010, which can chemically castrate boars.

Vaccines are used to inhibit testicular function, thereby preventing the production of androstenone and steroids.

You can’t say that this vaccine has no effect at all, but in New Zealand, where this vaccine has been applied, the content of two substances that produce odor in pork is higher than the EU level.

03

What should I do if I buy smelly pork?

Although no one likes the smell of boars, they will still buy imported pork (after all, it is cheap) or accidentally buy pork with odor.

First of all, you need to do your homework before buying.

China’s main pork importers are Germany, Spain, Britain, the Netherlands, the United States, Canada, Brazil and other countries.

▲ Source: The second progress report of the European Declaration on Alternatives to Swine Surgery in 2015-2017.

Let’s talk about Europe, Spain and Britain, which have a large proportion of castrated boars, are likely to step on thunder; Some of the boars in Holland have been castrated, while more than 80% of the boars in Germany have been castrated.

In the above picture:

Red is the country that castrates less than 20% boars;

Yellow is the country where 20-80% boars are castrated;

Blue is the country where more than 80% boars are surgically castrated, but anesthesia (local/systemic) and/or long-term analgesia are used;

Green is a country that castrates more than 80% boars without anesthesia or analgesia.

In North America, the United States and Canada, there are also castrated boars, but the proportion is not so large, and there will be some restrictions on their use. It is unclear whether they will be imported to China.

▲ Import volume and proportion of major pork importing countries in China in 2018

As for Brazil, the country with the highest growth rate of China’s pork imports in the past two years, to be honest, no valid information has been seen.

If you really buy pork with bad smell, you don’t have to throw it in the trash can directly. There are still ways to save it.

The best way is to "run running water".

Wash the pork, put it in a cold water pot, fire it, and turn the fire to a minimum, so that it will almost go out.

For almost half an hour, a layer of blood foam floated on the surface, and the pork was fished out and washed with warm water. The pork treated in this way, although the skin is cooked, is still raw inside, and the odor has been removed.

In fact, to tell the truth, apart from the epidemic factors, there is nothing wrong with many imported pork except that it is not very delicious.

May we all eat more meat, eat meat well and eat good meat in the new year.

END

Wen | Wei Wei

Original title: "Imported pork has a strange smell, is it really because foreign countries kill pigs without bleeding? 》

Read the original text

Guangxi version of the high imitation "Great Wall" became popular and the person in charge of the controversial project responded.

  Guangxi Baziling Great Wall VS Beijing Badaling Great Wall

  Built in imitation of the Badaling Great Wall in Beijing, the Baziling Great Wall in Luchuan County, Yulin City, Guangxi Province quickly became popular and became a popular "punch-in" point for local people. On the 23rd, the reporter went to Luchuan County to visit this building which was called the Guangxi version of the "Great Wall" by netizens.

  On November 23rd, aerial photography was taken of the "Baziling Great Wall" in Guilinggu rural tourist area, Luchuan County, Guangxi. Photo by Chen Guanyan

  Starting from Luchuan County, it takes about an hour to drive to the Guiling Valley rural tourist area located in Baziling, Gao Qing Village, Shapo Town, Luchuan County, Yulin City. The gate of the scenic spot is a "Little Great Wall" built after the Badaling Great Wall, and the words "The Great Wall for Sightseeing in the Guling Valley" are impressive.

  On November 23, tourists took photos at the "Baziling Great Wall" in the rural tourist area of Guilinggu, Luchuan County, Guangxi. Photo by Chen Guanyan

  Climb up the stone steps and come to the highest "beacon tower" of the "Baziling Great Wall", surrounded by mountains and sometimes misty clouds. From afar, you can see Xiexianzhang, the highest mountain in Luchuan County. As can be seen from the aerial picture, the "Baziling Great Wall" is shaped like a "eight" and extends to both sides.

  On November 23rd, aerial photography was taken of the "Baziling Great Wall" in Guilinggu rural tourist area, Luchuan County, Guangxi. Photo by Chen Guanyan

  It was named "Baziling Great Wall" because it was built in Baziling.

  Ruan Guansheng, the person in charge of Guilinggu Rural Tourism Zone, introduced that the "Baziling Great Wall" project was built under the guidance of Luchuan County Party Committee and Government, and efforts were made to create a new bright spot in the combination of industrial poverty alleviation and rural tourism. The project is planned to build 2000 meters. At present, the first phase of the project has been completed 450 meters, and the trial operation began during the National Day holiday this year.

  Ruan Guansheng introduced that the "Baziling Great Wall" is actually a sightseeing corridor in the tourist area, named after it was built on the local Baziling. Before the project construction, it has been approved by Luchuan County Environmental Protection Bureau.

  Ruan Guansheng said that the "Baziling Great Wall" was built on the ridge, which was originally a forest fire zone with sparse vegetation. Mountain fires often occur in the local area. After the "Baziling Great Wall" is repaired, Gao Qing Village and Bei ‘an Village on both sides will be separated to play the role of isolation and fire prevention. Considering the problem of environmental protection, the cement sand used in the construction of the "Baziling Great Wall" is all carried up the mountain by horses.

  On November 23, tourists took photos at the "Baziling Great Wall" in the rural tourist area of Guilinggu, Luchuan County, Guangxi. Photo by Chen Guanyan

  Quickly became popular and controversial.

  Ruan Guansheng introduced that the "Baziling Great Wall" began trial operation during the National Day holiday this year, which attracted many tourists to visit and visit, and the small holiday received about 35,000 tourists. "At that time, tourists were full and meals were in short supply."

  The reporter noticed that on the network platform, the topic of "high imitation of the Great Wall" has attracted the attention of many netizens. Netizens have different views on the "high imitation of the Great Wall". Some people think it is a "knockoff", which has no historical connotation and is meaningless. Some people think that it is good to climb the Great Wall in Guangxi.

  On the 23rd, there was an endless stream of tourists visiting the "Baziling Sightseeing Great Wall". People have taken photos at the "Haohanpo" of the "Baziling Great Wall".

  On November 23, tourists took photos at the "Baziling Great Wall" in the rural tourist area of Guilinggu, Luchuan County, Guangxi. Photo by Chen Guanyan

  Xie Xiaoqin, a tourist from Yulin City, said that it is not surprising that the "Baziling Sightseeing Great Wall" attracted attention because it imitated the famous Badaling Great Wall. But it doesn’t have the cultural background of Badaling Great Wall, and it doesn’t tap the local characteristics. It’s hard to say how long it will be popular.

  Ms. Luo, a tourist from Guangzhou, has been to the Badaling Great Wall in Beijing. She thinks that the "Baziling Great Wall" can’t be compared with the Badaling Great Wall, but for local people, the construction of the "Little Great Wall" can bring new leisure tourism projects, which is also good.

  On November 23rd, tourists visited the "Baziling Great Wall" in Guilinggu rural tourist area, Luchuan County, Guangxi. Photo by Chen Guanyan

  The project leader responds to the dispute.

  Ruan Guansheng doesn’t care about these disputes. Ruan Guansheng said that the Great Wall of Wan Li is a famous tourist attraction and a place that Chinese yearns for. When she was in her seventies, my mother urged me to take her to the Badaling Great Wall in Beijing. However, it is a long way from Guangxi to Beijing and the cost is high. Many people, especially the elderly, rarely have the opportunity to experience climbing the Great Wall.

  On November 23rd, aerial photography was taken of the "Baziling Great Wall" in Guilinggu rural tourist area, Luchuan County, Guangxi. Photo by Chen Guanyan

  Ruan Guansheng introduced that Gao Qing Village is one of the second batch of key rural tourism villages in China. The rural tourism project of Guilinggu, located in Baziling, Gao Qing Village, covers an area of more than 130 hectares, and is planted with economic trees such as camellia oleifera, orange peel and camellia chrysantha, with an original ecological forest landscape stretching for dozens of miles, forming a new development path of "characteristic industry+characteristic tourism".

  Over the years, Guilinggu Rural Tourism Zone has absorbed 72 poor households in the village to participate in rural tourism poverty alleviation industry, and implemented the model of villagers’ cooperatives+tourism enterprises+poor households to develop and expand tourism, providing a platform for poor households to get rid of poverty and increase their income.

  On November 23rd, aerial photography was taken of the "Baziling Great Wall" in Guilinggu rural tourist area, Luchuan County, Guangxi. Photo by Chen Guanyan

  Ruan Guansheng is a native of Gao Qing village. He worked in architecture in his early years and has some experience. He thought that Baziling Mountain was very suitable for building a sightseeing corridor, so he came up with the idea of building a condensed version of the Great Wall. "One is to satisfy the villagers’ desire to climb the Great Wall, and the other is to increase the attractions for rural tourism and promote tourism development, thus helping poor households to increase their income."

  On November 23rd, tourists visited the "Baziling Great Wall" in Guilinggu rural tourist area, Luchuan County, Guangxi. Photo by Chen Guanyan

  Ruan Guansheng said that Luchuan County has a good geographical location. In September this year, the Yulin-Zhanjiang Expressway in Guangxi was fully opened to traffic, making it very convenient for Guangdong tourists to travel to Luchuan County by car. In the future, the "Baziling Great Wall" will attract more tourists from Guangdong Province and even all over the country to experience it. "We are accelerating the improvement of tourism infrastructure and preparing for receiving more tourists."

  Author: Chen Qiuxia Chen Guanyan

China’s foreign trade is gradually stabilizing and improving the Ministry of Commerce: there is support and pressure.

  Beijing, China, September 11 (Reporter Tong Yatao) According to World Finance, the economic voice of the Central Radio and Television General Station, the latest data shows that in the first eight months of this year, China’s foreign trade import and export gradually stabilized and improved, and the situation was better than expected. Gao Feng, spokesman of the Ministry of Commerce, said at the press conference held on September 10th that the foreign trade situation this year was supportive and stressful.

  According to data released by the General Administration of Customs recently, in the first eight months of this year, the total value of China’s foreign trade import and export was 20.05 trillion yuan, down 0.6% from the same period of last year, and the decline was 1.1 percentage points narrower than that in the first seven months. Exports have achieved positive growth, with a year-on-year increase of 0.8%. At the press conference on September 10th, Gao Feng summarized China’s foreign trade performance in the first eight months of this year as "gradually stabilizing and improving, and the situation is better than expected." As for the foreign trade situation this year, Gao Feng used two words to describe it: support and pressure.

  "On the one hand, it is ‘ Have support ’ . Since the beginning of this year, a series of policies and measures to stabilize foreign trade in the State Council have been continuously implemented, and the policy effects have been continuously released. The demand in the international market has partially picked up, and the PMI index of some major international economies has improved in August. " Gao Feng said, "On the other hand, it is ‘ There is pressure ’ . At present, the global epidemic has not been fully and effectively controlled, and the demand in the international market has shrunk severely. The latest global trade prosperity index released by the WTO has hit a record low, unilateralism and protectionism have risen, and uncertainties and unstable factors have increased significantly. The situation facing China’s foreign trade development is still severe and complicated. "

  Gao Feng introduced that in the next step, the Ministry of Commerce will closely focus on the objectives and tasks of promoting stability and improving quality of foreign trade throughout the year, pay close attention to the implementation of stable foreign trade policies, and ensure that relevant policies benefit market players as soon as possible. "Accelerate the cultivation of new foreign trade formats and new models, guide the gradient transfer of processing trade and stabilize the development of processing trade. Actively promote the innovative development of border trade. Speeding up import trade and promoting the construction of innovation demonstration zone. Support export products to domestic sales. Continue to improve the level of trade facilitation. "

  As a "barometer" of China’s foreign trade, the 128th China Import and Export Fair, the Canton Fair, will be held online from October 15th to 24th, with an extension of 10 days.

  In recent years, with the rapid development and wide application of digital technology, digital economy and trade have flourished and become the highlight of economic development and international economic and trade cooperation in various countries. Data show that in 2019, the added value of China’s digital economy reached 35.8 trillion yuan, accounting for 36.2% of GDP. At the just-concluded 2020 Service Trade Fair, many places and departments have also put forward relevant layout plans to accelerate the development of digital trade.

  Gao Feng introduced that since the beginning of this year, the Ministry of Commerce, together with the Central Network Information Office, the Ministry of Industry and Information Technology and other departments, has studied the framework of digital trade system, put forward a digital trade work plan, and selected the first batch of 12 digital service export bases based on comprehensive evaluation, supported and guided these bases to try first, and promoted the improvement of digital trade policies and systems in the practice of digital trade.

  "In the next step, the Ministry of Commerce, together with the Central Network Information Office and other departments, will continue to push forward the pilot work of comprehensively deepening the innovation and development of service trade, regard digital trade as an important part of the new round of pilot projects, guide relevant pilot areas to actively explore, continuously optimize the allocation of digital resources, and stimulate the development potential of China’s digital economy and trade." Gao Feng said.

17 Sudanese attacked China workers safely transferred.


Camp of Wu ‘a Highway Project Department of China Hydropower Company. On January 28th, the project department was attacked by Sudanese rebels, and 29 China workers were kidnapped. Information photo This version of the picture is based on the website of China Hydropower Corporation.


Asphalt pavement construction of Sudan Wu ‘a highway. Information photo

  29 kidnapped Sudanese workers are still under the control of anti-government forces and are in South China; The whereabouts of one abductee is unknown.

  ■ "The Chinese enterprise Sudan was attacked and more than 20 Chinese were missing" tracking.

  Comprehensive Xinhua News Agency The Embassy of China in Sudan confirmed on the 30th that 17 China workers of China Company who were attacked a few days ago have been transferred to a safe place by Sudanese government forces.

  In addition, 29 previously kidnapped China workers are still under the control of Sudanese rebels.

  A total of 29 China workers were abducted.

  A person in charge of China’s embassy in Sudan told Xinhua News Agency that China Hydropower Corporation was attacked by the anti-government armed forces "Sudan People’s Liberation Movement" (Northern Bureau) at a highway project site in South Kordofan, Sudan, and 29 China workers were kidnapped. Other personnel in the construction site scattered and hid near the construction site in time. Sudanese government forces then found 17 China workers and moved them to a safe place.

  At present, the Embassy of China in Sudan and other relevant departments in China are continuing to communicate with the Sudanese side and actively rescue the 29 China workers who were abducted.

  The embassy sent a working group to assist in the rescue.

  China’s embassy in Sudan said on the 30th that it had sent a four-member working group to help the Sudanese government rescue 29 China workers who were abducted by local rebels.

  An embassy official said that a working group consisting of three diplomats, including the Political Counselor, and a person in charge of China Hydropower Corporation went to Bailly, the capital of North Kordofan State, to meet 17 China workers who were safely transferred by Sudanese government forces. Subsequently, the working group will participate in helping to rescue the hijacked workers in China.

  An official of China’s embassy in Sudan said that all communications between the kidnapped China people and the outside world were cut off. South Kordofan, where the attack occurred, borders South Sudan and is one of the most rampant areas of anti-government armed activities. Anti-government forces are mainly entrenched in the Nuba Mountains in the state.

  There are 47 China workers on the construction site.

  On the 28th, a highway project site of China Hydropower Corporation in South Kordofan, Sudan was attacked by the anti-government armed forces "Sudan People’s Liberation Movement" (Northern Bureau).

  At the time of the incident, there were 47 China workers in the construction site, 29 of whom were abducted by anti-government forces, and the other 18 workers scattered and hid near the construction site in time. The Sudanese government forces then found 17 China workers who were not abducted and moved them to a safe place, but the whereabouts of one China worker are still unknown, and the Sudanese government forces are continuing to search for his whereabouts.

  An official of China’s embassy in Sudan said that 29 kidnapped China workers are still under the control of anti-government forces.

  ■ reaction

  The Ministry of Commerce issued a security reminder.

  The Ministry of Commerce issued a message yesterday, reminding China’s relevant enterprises and personnel in Sudan to do a good job in safety precautions, pay close attention to the changes in the local security situation and ensure the safety of life and property.

  "There is no problem in the capital." Mr. Liu, an employee of China Hydropower Company who works in Khartoum, said that the situation in Khartoum, the capital of Sudan, is relatively safe and life has not had much impact. The Embassy and the Commercial Counsellor’s Office require Chinese companies in the Soviet Union to be vigilant and take various measures to ensure safety.

  According to Mr. Liu, in Sudan, Chinese specially grows vegetables from China and supplies them to Chinese-funded units. South Kordofan, Sudan, which was attacked on the construction site in China, is located on the border between North and South Sudan. Usually, the living conditions of workers are quite good, and the company has uniform accommodation standards. Like Khartoum, the food we eat is also grown in Chinese and then delivered.

  According to a senior official of a state-owned investment enterprise who once lived in Sudan, both state-owned enterprises and private enterprises in China have many projects in Sudan. In the area north of Khartoum, because of the low population density, the people are very comfortable and the social order is good, but there is always a conflict between herders and aborigines at the junction of the south and the north. According to its introduction, most of the state-owned projects are in the north, but they are gradually going to the south. The hydropower highway project in this accident belongs to the famous "Six Roads and One Bridge" project in South Kordofan, where there are many conflicts.

  ■ statement

  "Beifangju or pressure the government by kidnapping"

  In response to the hijacking incident, the reporter interviewed He Wenping, a researcher at the African Institute of the Chinese Academy of Social Sciences. He Wenping pointed out that this is a rare large-scale kidnapping of China workers in recent years. She thinks that the kidnapping is unlikely to be aimed at China workers, possibly for financial purposes, and it is unlikely to have much impact on China’s investment in Sudan.

  Since the Northern Bureau has not indicated the purpose of kidnapping China workers so far, He Wenping analyzed two possibilities. First, it was politically motivated. Because of its anti-government armed nature, the Northern Bureau may have pressured the government by kidnapping China workers, so as to get the government to agree to some of their demands; The second possibility is the purpose of money, that is, kidnapping for ransom He Wenping also pointed out that because the kidnapping place is the focus of the conflict between the Northern Bureau and the government forces, it does not rule out the possibility that the Northern Bureau did not plan it, but just stole the China workers.

  He Wenping pointed out that the hijacking incident raised a new problem for China’s overseas investment, that is, how to consider the security cost of outsourced projects, such as the construction of projects in a complicated country like Sudan, and the risk level naturally increased. He Wenping pointed out that although unstable factors increase the cost of engineering safety, certain strategies can be adopted to balance risks. For example, assess and investigate the risk areas in Africa, classify the risk levels, and observe the changes of local risk levels at any time.

  ■ progress

  "Some robbed China workers were rescued" is not true.

  On the 30th, members of the Sudanese delegation attending the 18th African Union Summit in Addis Ababa denied reports that 29 China workers kidnapped in Sudan had been partially rescued.

  The member of the Sudanese delegation, who asked not to be named, said that 29 Sudanese workers kidnapped in the border area between Sudan and South Sudan are currently in South China, and the report that some of the kidnapped workers were rescued is not true. He said that the Sudanese side kept close contact with the kidnappers and would do everything possible to rescue the workers in China.

  Earlier, foreign news reported that Sudanese government forces successfully rescued 14 China workers abducted by anti-government forces on the 30th. Our reporter connected Liu Zhenyong, spokesmen of the China Embassy in Sudan, and told reporters that the Sudanese military rescued 17 workers from China. These 17 workers were not the 29 abducted China workers, but other workers hiding near the Chinese camp. These people were not injured. For safety reasons, Liu Zhenyong said that the details of the rescue and the location of the rescued workers could not be disclosed.

  He said that at present, the embassy is closely carrying out search and rescue work, actively contacting relevant Sudanese departments, and will disclose the progress to the outside world in a timely manner, but can not disclose specific details for the time being.

  Armed groups promised to release China workers.

  In the early morning of January 30th, Beijing time, Yasser arman, secretary general of Sudan People’s Liberation Movement (Northern Bureau), an anti-government armed force in Sudan, said in an interview with CNTV reporter that Sudan People’s Liberation Movement (Northern Bureau) would never oppose China and Chinese, and guarantee the safety of China workers and release them.

  Arman also said: "We are a force for peace, stability and global coexistence. The leadership of Sudan People’s Liberation Movement (Northern Bureau) and myself — — The Secretary-General and Chairman are doing their best to get accurate information about Chinese’s detention from our troops at the front line in South Kordofan. If China citizens are with the army of the Sudan People’s Liberation Movement (Northern Bureau), please rest assured that we will ensure their safety and release them. "

  ■ The kidnapping of China workers in Sudan.

  On October 3, 2011, a PetroChina worker was killed by unidentified gunmen in South Kordofan, Sudan, and another was injured.

  On October 18, 2008, nine employees of PetroChina were kidnapped by local rebel militants at a construction site in southwest Sudan, five of them were killed and four were rescued.

  On March 26th, 2004, two China workers were killed by mobs in Sudan. They were pilots of Sudan Project Department of Liaohe Oilfield Road Construction Company under China Petroleum and Natural Gas Group Corporation.

  This version of the manuscript (except signature) is integrated with CCTV.

  Our reporter Danielle Courbe Chu Xinyan Jin Yu Shen Yuqing and other reports.

Process and matters needing attention in test drive of Pentium pony

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Pentium pony appearance

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Li Tiaotiao, who helped you jump the advertisement, received a lawyer’s letter. Is this reasonable?

Original bad review jun bad review

Li tiaotiao was sent a letter.

But I’m not surprised because it’s only a matter of time.

Introduced by friends who are not familiar with "Li Tiaotiao", Li Tiaotiao is an Android App that can help you skip open-screen advertisements.

We have recommended Li Tiaotiao to everyone many times. You can also see a bunch of grass planting posts by just searching on social media platforms.

There are many bad reviews of Watching Pioneer 2.

Why is it so popular? Let me tell a cousin’s story:

One day, my cousin opened the mobile App to quickly check important information. At this time, a 5-second open-screen advertisement appeared in front of him.

He was a little impatient, but he had to squint like a hunter and look for the "skip" button all over the screen.

However, the button was too cunning. It was almost five seconds before he lit it-

And because the button is too small, he actually clicked on the advertisement. . .

He hates himself. Why can’t his fingers be as small as jumping buttons? It must be his problem!

Just when my cousin was disheartened, I recommended Li Tiaotiao to him.

Since then, my cousin has been upgraded, and he is no longer fighting alone.

The moment the advertisement pops up, Li will say: Let me do it.

After about 0.0925 seconds, Li Tiaotiao successfully found "Skip" and clicked it.

Cousin was so frightened that he didn’t even see the advertisement clearly.

He also found that Li Tiaotiao has built-in multiple scanning modes, and even if the advertisement has a fake skip button, Li Tiaotiao can get to the truth.

And such a software, it doesn’t cost money, it doesn’t need to be connected to the internet, and it doesn’t have to worry about privacy. . .

Now, you can understand why Li Tiaotiao has received countless praises.

Ok, let’s tell the story from another angle.

Imagine that you are a small company owner with a mobile phone application. For the sake of the company’s operation, you opened the advertising space.

Generally speaking, the charging method of open-screen advertising is CPC, which charges according to the number of times the advertisement is clicked.

You find that because of the existence of software like Li Tiaotiao, the number of times users click advertisements is much less.

Accordingly, your income has also decreased, and your salary will not be paid next month.

Whether you are angry or not, whether you want to fuck them or not, you even think that you have done it correctly, and the other party is in the wrong anyway.

That’s what I said at the beginning. It’s reasonable that Li Tiaotiao was engaged, because it affected the interests of others.

Let’s go back to the matter itself.

In the early morning of the 24th, Li Tiaotiao announced on the official WeChat official account that "the software will stop working indefinitely" and attached a lawyer’s letter.

The lawyer’s letter is coded and it can be seen that it comes from a large internet company.

The reason given by the other party is unfair competition.

It probably means that the software interferes with the operation mode and profit mode of the browser by shielding and filtering the advertisements of a browser, which constitutes unfair competition.

Let’s not talk about whether Li Tiaotiao can constitute unfair competition software.

There are many similar cases in the past, which can be used as reference.

Adblock Plus (hereinafter referred to as ABP), an advertising blocking plug-in in Germany, has been sued many times, basically for "constituting unfair competition".

In these cases, ABP has lost and won.

In 2015, ABP was considered as unfair competition by the Frankfurt state court and ruled that a temporary injunction was issued.

In 2018, Springer, the publisher of Le Monde, filed a lawsuit against ABP, and the German Supreme Court ruled that ABP did not violate the competition law.

People’s courts think that users have the right not to watch advertisements, just like advertisements in newspapers and magazines, and everyone can choose to ignore or turn pages.

After a year, Springer said that ABP infringed, and sued again in a different posture, but ABP still won.

The court will generally pay attention to two key factors-subjective will and degree of influence.

For example, in 2016, the court in Cologne, Germany, ruled that ABP itself did not violate the competition law (but other aspects lost), mainly saying two points.

First, ABP is not targeted to hinder others.

ABP is an open source software, which filters the advertisements of corresponding websites according to the list.

Note, however, that the list is public and can be modified and used by anyone.

ABP only intercepts content according to the list provided by users.

To make an inappropriate analogy, whether a kitchen knife is bought to cut vegetables or people depends on the buyer’s subjective will, and the kitchen knife is only responsible for "cutting".

Therefore, ABP is technology neutral and does not hinder others.

Second, ABP did not harm others excessively.

The court held that although ABP affected the plaintiff’s model: advertising+free content, there was no evidence that the plaintiff could not provide content without advertising. In addition, the plaintiff already has the technology to block users who use plug-ins.

This means that ABP does not affect other people’s business models too much.

There are similar cases in China.

In 2015, ADsafe was sued by Aiqiyi and PPTV, and violated the Anti-Unfair Competition Law by "infringing on others’ legitimate business model and making profits for themselves without justifiable reasons".

In 2019, Window of the World browser was sentenced to violate recognized business ethics for blocking Tencent video advertisements, which constituted unfair competition and compensated 1.89 million yuan.

In the same year, 720 browser was judged as unfair competition for intercepting and blocking mango TV advertisements, and compensated 800,000 yuan.

Although the legal provisions at home and abroad are different, the key points of such cases are quite consistent.

Blocking advertisements like 720 browser is actually a built-in ABP plug-in, which emphasizes that it is technology neutral in court.

However, the court held that he did not simply provide users with ABP technology for the benefit of users, but increased the browser’s own resources and sought more trading opportunities.

What he said about "technology neutrality" is obviously inconsistent with the facts.

The plot of the Window of the World browser case is also quite ups and downs.

At the first trial, the court held that Window of the World browser did not target Tencent video and did not cause fundamental damage, so it did not constitute unfair competition.

Later, Tencent refused to accept the appeal.

The court of second instance held that the browser violated the Interim Measures for the Administration of Internet Advertising in 2016.

"Internet advertising activities shall not provide or use applications, hardware, etc. to intercept, filter, cover, fast-forward and other restrictions on other people’s legitimate advertisements. 」

The court said that even if this provision is not considered, it is also an act of taking the initiative to directly intervene and intervene in other people’s business operations, which violates recognized business ethics and violates the anti-unfair competition law.

In addition, the court also held that Window of the World browser destroyed people’s business model, which would not only harm the interests of consumers, but also endanger the development space of online video industry in the long run.

So to sum up, the key points of this kind of cases are technical neutrality, subjective will, whether it has a far-reaching impact, and whether it violates the law and recognizes business ethics.

After reading the past cases, let’s go back to Li Tiaotiao.

First of all, the bad reviewer wants to ask a question from the operational logic:

Li Tiaotiao is a little different from filtering advertisements. It just helps people click "Skip".

It’s like I hired a brother who has been single for 30 years. He just responded a little faster and his hand was a little faster. After the advertisement appeared, he helped us to "skip".

This, this doesn’t work either. . .

Moreover, it can be seen from Li Tiaotiao’s confession that Li Tiaotiao has no profit.

In order to solve the question, the bad judge consulted a lawyer friend, who said that Li Tiaotiao may indeed constitute "unfair competition".

You may wonder, Li Tiaotiao is not profitable, and he is not an operator. How can it constitute unfair competition?

This sentence may have worked in the past, but the unfair competition law was changed in 2017.

The revision in 2017 expanded the scope of operators from the perspective of "behavioral characteristics", from the original "commodity management or profit-making services" to "commodity production, management or service provision", and the providers of commodity production and non-profit services were also included in the scope of operators.

Therefore, even if Li Tiaotiao is not profitable, he may be an operator, and his subjective will constitutes "unfair competition."

Of course, whether Li Tiao Tiao constitutes unfair competition law or not, at the end of the story, Li Tiao Tiao all chose to stop the watch indefinitely. . .

I don’t think people need to feel too bad.

First, as long as there is an installation package, you can continue to use it, but the App can’t be updated and maintained later.

Second, we should be clear about what phenomenon Li Tiaotiao is the product of.

It is the phenomenon that advertisers cross the sea, show their magical powers and try their best to deceive and mislead users to click on advertisements.

Some advertisements have no skip buttons, some have fake skip buttons, some are so small that they are almost invisible, and some skip buttons need to be pressed twice.

Some advertisements put a "fake play button", some put a "fake return button", and some put a "fake message pop-up".

Even some obviously click skip, but there is still a certain probability to enter the details. . .

At that time, as soon as we opened the mobile App, we had to fight with advertisers and fight with each other on a few inches of screen.

Under this kind of internet advertising chaos, Li Tiaotiao appeared.

For users, Li Tiaotiao is Robin Hood who robs the rich and helps the poor. If it is done by the iron fist of capital, most people will naturally take their side.

But that was before.

Since May 1st this year, the State implemented the Measures for the Administration of Internet Advertisements, which explicitly prohibited all kinds of situations of cheating and misleading users to click on advertisements, the above phenomenon has actually decreased a lot.

Of course, you can’t say no.

I want to say that the demand for this kind of software is negatively related to the standardization of advertising.

The more standardized your advertisement is, the less people will resent it, and the fewer people will naturally use Li Tiaotiao.

If one day, when all the open-screen advertisements can make users simply find the skip button and click it quickly and conveniently, then everyone doesn’t need Li Tiaotiao. . .

To some extent, Li Tiaotiao has a sense of Dying to Survive. They are not absolutely correct products, and they will not be invincible in the law because they are widely supported by everyone.

However, as a former beneficiary, as a user who was deeply poisoned by open-screen advertisements, I still want to say thank you to the developers behind Li Tiaotiao.

Written by: Hedgehog Editor: Mangshan welding head Noodle Cover: Huan Yan

Pictures and data sources:

China Intellectual Property News: Blocking other people’s advertisements was awarded millions of compensation.

Wang Heshu, Beijing Yuntian Law Firm: An Analysis of the Illegality of Advertising Interception —— A Comparative Demonstration Based on Extraterritorial Judgments

Because of the built-in advertisement interception function, another domestic browser developer was sued by the video website, claiming 1 million yuan.

Measures for the Administration of Internet Advertising

Adblocking Does Not Constitute Copyright Infringement , Court Rules

Court hands adblock startup Eyeo victory against Axel Springer

https : //openjur.de/u/891571.html

Li Tiao Tiao WeChat official account

Original title: "Li Tiaotiao, who helped you jump the advertisement, received a lawyer’s letter. Is this reasonable? 》

Read the original text

A female white-collar worker with an annual salary of 200,000 resigned as a "young landlord", saying that she did not regret returning to her hometown to start a business.

  Recently, an article introducing the post-80s female white-collar workers who quit their jobs, retired to the countryside, and became a "young landlord" was widely spread. The protagonist in the article was Xiao Yu, who had worked for seven years before. In July this year, Xiaoyu quit her job with an annual salary of more than 200,000 yuan and returned to her hometown in Huairou to help her parents run their own farms, raise fish, do farm work and entertain tourists. Many friends called her "the owner of a small farmhouse". At present, Xiaoyu’s personal income for three months is less than 10,000 yuan, but she does not regret it. "I went home to pursue another sense of happiness."

  Resigned and returned to his hometown to become a "small landlord"

  Xiaoyu grew up in Huairou mountain area of Beijing. When he was a child, his wish was to go out, work hard in the city and live a better life. After graduating from Beijing Technology and Business University with a major in management, Xiaoyu entered a Fortune 500 company to engage in design-related work, and then successively moved to a well-known website and an Internet company. After 7 years, Xiaoyu has been a supervisor in an Internet company, and often travels to contact customers to help the company develop its business.

  However, just in July this year, Xiaoyu chose to resign and return to his hometown.

  Xiaoyu said that long-term high-intensity work made her body unbearable, and she often suffered from insomnia and was particularly tired. "Physical reasons forced me to stop and think. I am in poor health at a young age. I really have to think about where my future life and work should go."

  During that time, Xiaoyu happened to see the news that some highly educated intellectuals had returned to their hometowns to start businesses. "It happened that there was a farm at home, and both parents had a hard time operating for a long time, so they began to consider resigning and going back."

  Many friends around me expressed their support for Xiaoyu when they heard the news, and many people expressed their yearning for rural life. There are also Xiaoyu’s parents. Although they can’t bear to give up their decent jobs, after listening to Xiaoyu’s future plans, they finally supported her choice.

  In this way, the post-80s female white-collar workers with an annual salary of more than 200,000 resigned and returned to their hometowns, becoming the "young owners" of their own farms.

  Try to change the traditional business model

  Since 2000, Xiaoyu’s parents have started to run a farm in their hometown Huairou. The buildings are modeled after their own courtyards, and most of the meals are based on their own vegetables and fruits. But in recent years, the management of the farm is getting worse and worse.

  Xiaoyu thinks that this is because the business model of "the fragrance of wine is not afraid of the depth of the alley" before parents is outdated and can’t keep up with the development pace of the internet age. "The main performance is that parents don’t know much about publicity. They strive to improve the service level of the farm and think that doing this will naturally increase the number of tourists."

  To this end, the first thing Xiaoyu did when she returned to her hometown was to publicize the farm. She posted news through some online platforms. In addition, Xiaoyu began to try to cooperate with some Wechat business and online sales platforms to sell agricultural and sideline products in his hometown. Different from all kinds of life photos often published by other girls, Xiaoyu’s exposure in the circle of friends is the introduction of honey, walnuts and chestnuts in Huairou’s hometown.

  When tourists arrive in the tourist season, Xiaoyu will take the responsibility of a tour guide, take tourists to the nearby Great Wall and other scenic spots and explain the "past lives" of each scenic spot. "The more tourists know about us, the deeper their impression will be, and they will have something to say when recommending to their friends around them."

  Xiaoyu tried to dig out the deeper features of her hometown and show them to people. Quitting your job does not mean that the previous seven years’ work experience is useless. For Xiaoyu, the management experience at work and all aspects of contact in the city are affecting her. She believes that these can play a good role in the process of running a farm.

  From an annual salary of 200,000 to a monthly salary of two or three thousand.

  At the beginning of her resignation and returning to her hometown, Xiaoyu already had some plans in her heart: how to use the advantages of her hometown to better launch special services and how to attract tourists through the cultural connotation of scenic spots. However, the plan often deviates from the reality, and the day of becoming a "little landlord" is not as smooth as the plan. The most direct performance is that since she resigned in July, Xiaoyu’s income is less than 10,000 yuan, and the monthly salary is only two or three thousand.

  Since Xiaoyu returned to his hometown to run the farm, his business has really improved, but he is still in debt. For the original business, she is only responsible for helping, the profits and losses still belong to her parents, and her income comes from her newly developed projects. However, because these new projects are in the initial stage, the benefits are very small.

  Xiaoyu doesn’t care about the disparity in income between the past and the present. She thinks more about the next income increase plan. Through the test of market conditions, she began to look for sales partners of agricultural and sideline products, and also planned to use the farm environment to develop various experience activities such as youth summer camps.

  In addition, Xiaoyu is still learning agricultural techniques such as farming, and she is not good at large-scale farming and technical jobs. "Once there was a power outage at night, all the fish in the fish pond died and lost millions." Since then, the farm has been equipped with power generation equipment.

  Xiaoyu is psychologically prepared for the difficulties and income gap in the future. She said that she has never regretted her choice. "At present, the income from going home is unlikely to exceed my previous salary in a few years. But I don’t go home purely to make money, but I am more optimistic about more opportunities in the future. After all, this is my own career and I have a sense of accomplishment. "

  conversation

  "Young Landlord" after 80s: The decrease in income will not make me regret going back to the countryside.

  It has been more than three months since the 80s female white-collar worker Xiaoyu returned to her hometown to be a "young landlord". Many netizens praised her courage, and some netizens suspected that she was a "rich second generation", and she was speculating herself without worrying about her livelihood. Xiaoyu told the reporter of Beiqing Daily that she is not a "rich second generation", and the title of "Shaozhuangzhu" also comes from a friend. Life after returning home is not easier than the original job. She regards this job as the beginning of another career.

  Beiqing Daily: After working for seven years, why did you choose to return to the countryside?

  Xiaoyu: After working for a long time, I am tired of staying up late on business trips and working overtime. My physical and mental state is not right. I find that I don’t like this kind of life. Every time I go home, I feel more relaxed, and I realize that I actually want to go back.

  Beiqing Daily: Is this an escape from the pressure of the city?

  Xiaoyu: I can’t say that. It’s just a personal choice. I’m not incapable of coping with my previous job. It’s just that compared with the hustle and bustle of the city, I find that I prefer to face the landscapes, animals and plants of my hometown and return to the countryside.

  Beiqing Daily: What is the main source of income when you return to your hometown to be a "little landlord"?

  Xiao Yu: "Less owner" doesn’t mean that I want to inherit the family business, and the farm is still operating in debt. My parents won’t give me dividends and salary, and my income comes from new projects developed by myself.

  Beiqing Daily: Back in the countryside, has there been any change in lifestyle?

  Xiaoyu: Food, clothing, housing and transportation are different. I don’t wear makeup when I do farm work. It’s good to wear clothes conveniently. I don’t order takeout when I eat. When I am free, going out is a landscape. I like to walk around and feel more relaxed.

  Beiqing Daily: How much did you earn for helping the farm now? How is the income?

  Xiaoyu: I have made some new attempts in publicity and management, and the business situation has improved, but now the farm as a whole has not made any money. After coming back for more than three months, I earned less than 10 thousand yuan for my own project, which is a little less.

  Beiqing Daily: Will you regret resigning when your income is greatly reduced?

  Xiaoyu: I don’t regret it. I have psychological expectations. At present, the income in these years can’t exceed my previous salary. However, I didn’t go home purely to make money, but to do my own business. This sense of accomplishment is irreplaceable. My father always said that "a nest of gold and silver is not as good as one’s own kennel". Generally speaking, after returning to my hometown, I am happier.

  This group/reporter Zhang Xiangmei

  Photo courtesy/Li Bai

36,900 what kind of car to buy? Is the Pentium pony fragrant?

When middle-aged people choose a car, they will care about whether a model is mature enough, its appearance should be atmospheric enough, its interior should be exquisite enough, and it should be comfortable enough to drive, whether it is for business or home. The configuration performance of is a point that consumers pay more attention to. Now let’s follow Xiaobian to see what it has done.

First look at the appearance of the Pentium pony. The front of the Pentium pony looks very dignified and unique. Coupled with the elegant headlights, the overall design is very fashionable. The car is equipped with etc. Come to the car side, the car body size is 3000MM*1510MM*1630MM, the car uses cold lines, the car body feels very cool, with large-size thick-walled tires, the overall visual effect is very concise. In terms of the rear end, the tail line of Pentium pony is angular, and the taillights look simple and generous, creating a good atmosphere.

Sitting in the car, the interior presents a young and individual design style, and the overall design is very dynamic and lively. The car looks very good outside the steering wheel, made of plastic, and has a very fighting shape. Let’s take a look at the central control. The design of the center console is reasonable, which makes the interior design quite layered and looks deep. The dashboard and seats are equally eye-catching. The dashboard of this car presents a domineering and stylish design style and is full of science and technology. The car adopts fabric seats, and the seat wrapping is in place, which further improves the comfort of drivers and passengers.

Pentium pony matching gearbox, 30KW, 90N.m, good power performance.

The space availability of Pentium pony trunk is very high, and the loading capacity is also excellent. The rear seats support the proportion down, and the space can be further expanded. At the same time, the car is equipped with anti-lock braking system (ABS), braking force distribution (EBD), main driving airbag and other safety configurations.

The car introduced today is remarkable in terms of space, configuration and power, and home travel is also a good helper. Whether you can have an appetite depends on your actual needs.

Specially planned | They brought the most beautiful performance on the screen in 2021!


Special feature of 1905 film network 2021 has passed and I miss it very much.


What I miss is the ordinary and great mother played by Chinese, Chinese and Chinese; It is The Infiltrator in the dark night played by Chinese, American and Japanese; It is a model of the times played by China and China to pay tribute to the whole people.



What I miss is the Hi, Mom who warmed you and me and played middle-aged Li Huanying; It is China’s emotion that moves people and plays the aunt; It is the eyes that enter the play and play the daughter; It is the "thunder dad" who died for China; It is the "Pharaoh" who regards death as his death; It’s the villain and the actor with subtle acting skills in Above the Cliff and The Cliff.


Appreciate the masterpiece of the screen and enjoy the life of light and shadow. Next, let’s look at the most beautiful performances that belong to the screen in 2021!


The protagonist of the most beautiful screen performance in 2021


Chinese mother on the screen


A Hi, Mom in early 2021 made countless audiences cry. Li Huanying, a young man played by Zhang Xiaofei in the film, shows the gentlest appearance of a mother. She doesn’t want her child to have much ambition, but only wants her to be healthy and happy. And her warm and powerful performance also aroused the audience’s emotional resonance with her mother.



Unlike the Buddhist mothers in Hi, Mom, Ji Peizhen, played by Xu Fan in Everything About My Mom, is a worried and nagging mother. Xu Fan played the role of Qian Qian’s mother in our life. They look forward to their children’s success and their daughters’ success, and spare no effort to take care of a large family. They are not perfect, but their daily bickering also carries trivial care and expectation.



Mother not only has a gentle and considerate side, but also has the courage to be a mother. Zhang Ziyi plays such a mother in the poem of Me and My Father. The vast Gobi, shabby room, she is a great woman who dedicated herself to the national defense science and technology of the motherland; Giving up her family for everyone, she set an example for her children with her words and deeds. Zhang Ziyi wrote poems attentively, and portrayed a strong, forbearing and great mother with exquisite acting skills.



The unsung hero marching in the dark 


Every step from darkness to light has condensed the blood and tears of countless heroes. The film "Above the Cliff" created a group of unsung heroes in the hidden front, and the excellent interpretation of the actors made the image of this group of underground workers with heavy burdens more vivid and three-dimensional. Zhang Xianchen, played by Zhang Yi, is dead in the face of his belief in blazing with anger and torture, which makes people feel that the character’s inner belief in winning will never go out.



Yu Hewei’s undercover Zhou Yi is in an enemy camp, and Yu Hewei’s skillful and steady performance fully shows that Zhou Yi is cautious when dealing with the enemy, and he is sad when witnessing the sacrifice of his comrades.



 As a senior female spy, Wang Yu, played by Amanda, has to face multiple scenes and identities. Whether it’s an underground worker’s capable determination or a mother’s eager desire for a child, Amanda has performed very well in every aspect of Wang Yu. It is even more infectious to learn that a silent crying scene when a partner dies.



The power of persistence  


One thing, a lifetime. In the movie "The Guardian of the Island", Wang Jicai, a "model of the people", and Do not forget your initiative mind insisted on guarding the island for more than 30 years, and Liu Ye performed the authentic side of this "guardian forgotten by time".



 You keep the island, I’ll keep you. Wang Shihua, played by Gong Zhe, has also moved countless audiences. Gong Zhe showed the image of a wife who gave up her family for everyone with her simple and sincere performance.


Green leaves of the most beautiful screen performance in 2021, click the link to watch the video.

Move people with emotion and enter the play with eyes.  


Mom is the one who says she hates her children, but she is always proud of her children. In the movie Hi, Mom, Liu Jia plays the middle-aged Li Huanying, which explains the maturity of middle-aged women. With a few eyes and lines, it attracts people’s empathy, as if seeing their own mother.



In the movie My Sister, Zhu Yuanyuan plays the aunt, who is not only the "elder sister" of the previous generation, but also the aunt of the stubborn elder sister of the new generation. In a patriarchal family, "eldest sister is like a mother" has become her lifelong shackles. Zhu Yuanyuan performed the heart-wrenching experience of a tough woman who was swallowed up by life, and at the same time showed her love for her niece incisively and vividly.



A dining table, five worlds, everyone hides an unknown secret. In the suspense movie "Secret Visitor", Zifeng Zhang plays the indifferent and mysterious sister Wang Chutong, whose eyes are indistinguishable from good and evil, which makes people shudder instantly.



True feelings, real feelings, interpretation of unknown heroes  


A little confused, with a sense of joy, Hu Jun plays the older and more experienced fighter "Lei Gong" in The Battle at Lake Changjin. Hu Jun, whose image as a tough guy is deeply rooted in people’s hearts, achieved a breakthrough this time. The first half was silly and cute, and contributed a lot of jokes. The final sacrifice was extremely tragic and contributed a lot of tears.



He is an unsung hero in the city. Fan Wei created an undercover "Lao Wang" who is good at changing his face in "Railway Hero", which makes people shine at the moment. The modesty and hypocrisy in the face of the enemy, the deliberate disguise in the face of comrades-in-arms, and the love in the face of small stones are all accurately and hierarchically portrayed by Fan Wei.



True and delicate, shaping the colorful villain  


As the villain of Above the Cliff, Yu Ailei plays the spy Jin Zhide, but his performance is very bright. He secretly observed Zhou Yi, but he was confused by Zhou Yi in a few words. The expression gradually changed from relaxed to frightened and uneasy, and the facial expression changes from sunny to cloudy and from cloudy to sunny were well interpreted by Yu Ailei.



He is the head of a county and knows the way of officialdom. Zhang Songwen’s performance once again shines with his two faces with different light and shade, and his invisible personality. In the face of his younger brother, the leader of the evil forces, he grabbed his brother by the neck, seemingly awe-inspiring, but in fact he was afraid of being implicated. Good or bad is just a thought. In an inner confession scene after the crime was revealed, Zhang Songwen showed the true mentality of how a parent who once wanted to be a "Wen Tianxiang" became an umbrella for evil forces step by step.



Red flowers should also be lined with green leaves. The role of "green leaves" in these films not only adds color to the protagonist, but also adds color to the film. No matter how big or small the role is, as long as you interpret it with your heart, you can leave your own brilliance on the screen.


Show the world the power of China agriculture.

Brand building of agricultural products in China has a long way to go-
Show the world the power of China agriculture.

China is a big agricultural country, with the output of grain, vegetables, fruits, meat and aquatic products ranking first in the world, but many high-quality agricultural products are "bred in an inner chamber, with no one knowing her".

On the other hand, the world agricultural powers are all brand powers without exception. Strong brands can make agriculture strong. Without a large number of highly competitive agricultural brands, the pattern of relatively weak agriculture cannot be changed.

This year, the No.1 Document of the Central Committee clearly stated that it is necessary to promote the construction of public brands of regional agricultural products, support local governments to build regional characteristic brands based on advantageous enterprises and industry associations, and introduce modern elements to transform and upgrade traditional famous brands. This year’s government work report also clearly requires that standardized production, brand creation and protection of agricultural products be accelerated.

"Brand is reputation, credit and trust." Han Changfu, Minister of Agriculture, said not long ago that "agricultural brands run through the whole process of agricultural supply system, covering the whole industrial chain and value chain of agriculture, which is a remarkable symbol of agricultural comprehensive competitiveness. At present, the global market structure of agricultural products is undergoing fundamental changes, and the magic weapon of market competition no longer depends on scale, but on whether it has high-quality and differentiated brand advantages. To adapt to the development trend of the world agricultural industry, we must speed up the creation of brands. "

At present, the horn from "eating agriculture" to brand agriculture has sounded. How should we take the road from a big agricultural country to a strong agricultural brand country?

Calling for influential brands

Brand building of agricultural products is in the trend of starting a prairie fire. On the one hand, the construction of regional public brands is becoming mature; On the other hand, the brand building of agricultural enterprises has also been continuously improved. But overall, the system and influence of brand agriculture in China are still insufficient, and there are few truly competitive brands.

If China’s agriculture is a systematic project with multiple industrial chains and multiple factors coupled, then the brand is the main thread that runs through from the consumption end to the production end.

Walking around, whether in the fields or at the exhibition site, the reporter deeply felt the potential of brand building of agricultural products. In Shaanxi, the latest valuation of Luochuan Apple brand has reached 6.59 billion yuan, and the pattern of production base, processing enterprise, marketing organization, circulation market and export channel has been formed. In Jilin, in addition to the traditional three treasures of ginseng, velvet antler and mink, new brand business card matrices such as "golden business card" of corn, "platinum business card" of rice and "colorful business card" of miscellaneous grains are being established. Throughout the land of China, from the western border to the southeast coast, from the Loess Plateau to the beautiful south of the Yangtze River, many agricultural products brands mobilize the taste buds of consumers.

While the construction of regional public brands is becoming more and more mature, the brand construction of agricultural enterprises is also constantly improving, and the enthusiasm for registering trademarks is increasing. Statistics show that by the end of 2016, the total number of "three products and one standard" in China reached 108,000, with a planting area of 30 million hectares, accounting for about 17% of the planting area of similar agricultural products; There are more than 2.4 million registered trademarks of agricultural products; The General Administration of Quality Supervision, Inspection and Quarantine has protected 1992 geographical indication products, laying a foundation for cultivating agricultural brands. On this basis, new agricultural entities such as large-scale breeders, family farms and farmers’ cooperatives have flourished, adding new momentum to the development of agricultural brands.

However, we have to pay attention to the fact that although the brand awareness of agricultural products in China is increasing, the system and influence of brand agriculture are still insufficient. The China Agricultural Brand Research Center of Zhejiang University has published a study on more than 1,200 leading agricultural enterprises, which holds that these enterprises have great influence in the industry, but their brand awareness in the consumer market is very low, and the brand awareness of 50 leading agricultural enterprises is even less than 10%.

"This is the status quo of agricultural brands." Hu Xiaoyun, director of China Agricultural Brand Research Center of Zhejiang University, believes that for a long time, the decentralized management of agriculture and the limited ability to create brands have seriously lagged behind the development of agricultural products brands.

The same is true of the actual consumption feeling. Especially in some remote areas, many high-quality agricultural products, "bred in an inner chamber, with no one knowing her", can neither leave the local area and become a delicacy on the table of the people of the whole country, nor generate more additional benefits for producers. Taking tea as an example, it is no exaggeration to say that almost all the best tea varieties in the world are in China, but there are many and complicated tea brands in China, and there are even hundreds of brands in some counties. Keke, director of the Marketing Department of the Ministry of Agriculture, told the reporter that although there have been some tea brands with outstanding characteristics in recent years, there is still a huge gap with internationally renowned brands, so that there is a saying in the industry that "thousands of tea enterprises are defeated by one Lipton".

Building a brand is not an overnight success. The brand building of agricultural products in China started late, and there are few truly competitive brands. The influence of most brands only stays in a local area and a limited period, and there are even fewer internationally renowned brands. Some brands with advantages can’t maintain their influence for a long time because of imperfect protection mechanisms. At the same time, limited by the characteristics of agriculture, the uneven distribution of brand development areas and types, unreasonable distribution of main structure, small brand scale, many brands of primary processed products and low scientific and technological content have also affected brand building to a great extent.

Don’t let regional brands overdraw.

Some people figuratively compare regional public brands to "umbrellas". Under the background of the widespread spread of regional public brands, many agricultural subjects would rather lie under the umbrella and "sleep" than build their own corporate brands. This way of thinking, which only knows how to take but not how to give, is seriously hindering the development of regional public brands.

Brand building of agricultural products should be combined with regional characteristics. At present, there are more than 500 regional public agricultural products brands in China. All localities pay more attention to declaring and promoting regional public brands, building local characteristic industries and enhancing local image industries, but the authorization, supervision and management of regional public brands are lagging behind, and the corresponding supervision system and authorization and withdrawal mechanism have not been generally established, resulting in problems such as "widespread use" of regional public brands and "abuse" by unauthorized production and business units. This tendency of "bad money drives out good money" is seriously hindering the development of regional public brands in China.

Some people figuratively compare regional public brands to "umbrellas", and corporate brands can be sheltered by "umbrellas". Under the background of the widespread spread of regional public brands, many agricultural subjects would rather lie under the umbrella and "sleep" than build their own corporate brands. A typical example is the former West Lake Longjing. On the one hand, many enterprises have been actively building brands. On the other hand, more enterprises choose to "lie down and make money" by relying on the big tree of regional public brands. They have made little contribution to regional public brands, but they just ask for it blindly, and even gold-lettered signboards are inevitably overdrawn. The decline in the value of regional brands and the failure to establish corporate brands once affected the entire industrial chain of West Lake Longjing, which did great harm to the brand.

On the other hand, another successful example-Chinese cabbage in Jiaozhou, Shandong Province. Jiaozhou city Chinese Cabbage Association is responsible for cultivating and managing the regional public brand of Jiaozhou Chinese Cabbage, and implements the management mode of "production base certification system and product quality traceability system". Only Chinese cabbages recognized by the association and produced by authorized farmers can be labeled "Jiaozhou Chinese Cabbage", otherwise they can only be sold as "Jiaozhou Chinese Cabbage". In the past few years, the market price of "Jiaozhou Chinese Cabbage" has remained at a high level in 30 yuan, which can be called "selling the meat price", but there are many times when "Jiaozhou Chinese Cabbage" costs a few cents per catty.

At the same time, the frequent appearance of fake and shoddy products further enhances the difficulty coefficient of brand building of agricultural products. "In the past, people often said that’ Wuchang rice is the best in the world, and the rice in the world is fake Wuchang’. Although this statement is somewhat exaggerated, it also reflects the embarrassment of reality to a certain extent and seriously affects the vital interests of consumers and producers." Wang Zhonglin, vice president of China Cooperative Economic Association, said, "Theoretically, what is fake is fake, and no matter how disguised it is, it is impossible to replace the real thing. However, in the case of asymmetric market information, genuine products will be seriously hurt in a short period of time, and may even be’ killed’ by counterfeit products because of cost disadvantage. How to change this situation? We must do anti-counterfeiting according to law. "

Counterfeiting according to law requires multi-party efforts. The measures taken by wuchang city in Heilongjiang Province are to ensure product quality and channel safety through standard planting, closed processing, fixed-point sales and credit commitment. If the products produced fail to meet the promised standards, they will be paid in a ratio of 5: 1, and the public brands will not be damaged from three aspects: enterprise self-discipline, industry supervision and anti-counterfeiting rights protection.

Embrace new opportunities of environmental policy

E-commerce is a new marketing tool and method, which can easily form a good communication atmosphere with consumers, and can simultaneously solve two major difficulties in cultivating agricultural brands, namely, how to build convenient channels and carry out effective publicity. In addition, although agricultural developed countries have different paths in brand building of agricultural products, one thing is the same, that is, they all regard brand building as a national strategy to participate in global agricultural competition.

"The rapid development of agricultural products e-commerce has brought new opportunities to the development of brand agriculture. The difficulty in cultivating agricultural brands lies in how to build convenient channels and carry out effective publicity. E-commerce has solved both major problems at once. " Zhang Ruidong, a senior researcher at Ali Research Institute, said that e-commerce is a new marketing tool and method, and it is easy to form a good communication atmosphere with consumers. In recent years, many young people’s favorite agricultural brands such as "Three Squirrels" have sprung up in Taobao, which are more in line with the cultural preferences of "post-80s" and "post-90s". This is a successful case of "1+1>2".

"Many agricultural products in China have unique variety characteristics, regional characteristics and cultural connotations, which contain great brand value. The natural selectivity of agricultural production is very strong. When building brands, agricultural products should be based on resource advantages, tap agricultural characteristics and highlight differentiation. " Zhang Yuxiang, president of China Agricultural Products Market Association, believes that although the participation of e-commerce, Internet of Things and other technologies in modern agriculture is getting deeper and deeper, the regionality of agricultural products is still very obvious. "Science and technology should be closely integrated with traditional farming civilization, fully explore the unique resource environment, unique local traditional technological processes and folk customs, and jointly build regional brands."

Experts said that the agricultural developed countries have different paths in brand building of agricultural products, but one thing is the same, that is, they all regard brand building as a national strategy to participate in global agricultural competition. For example, scientifically planning brand development strategy, establishing international brand certification system and quality management system, strengthening brand innovation and protection, increasing government support and improving social service system are all experiences that can be used for reference by brand agriculture in China.

"The next five to ten years will be the golden period for the development and growth of agricultural brands in China. We expect more and more China agricultural brands to make their debut, enrich the dining tables of the people of China and the people of the world, and show the world the power of China agriculture. " Keke said.